Branding For Interior Designers | Twelve & Twenty Eight

 

 

 

Getting new business and working with dream clients is exciting for interior designers! For this to happen, you need your people to get on a call with you to experience your magic and understand exactly how your services will help them reach their dream home goals. The more conversations you have, the more chances there are for conversions to happen. When branding for interior designers, I make sure that we are not losing business because of a bad website user experience.

When you are offering high-ticket services, your processes should be solid so that your people feel guided. Therefore, it’s a great practice to lead the way for your potential clients to follow so that they know the next step they need to take to work with you or at the very least get in touch with you.

So here’s a quick and simple website automation tip for you to implement right away that will ensure a smooth and profitable client experience!⁠

Make sure that you have a clear Call To Action button right at the beginning of the homepage of your website and also throughout it if it’s a long scroll. It could be a simple “Book A Consultation” or “Schedule A Call”, etc. Link this button to your preferred scheduler - Calendly, Acuity, or any other. I personally use Calendly and love it, it’s so easy to set up! But you can go with whatever works best for you.⁠

This simple automation put in place by interior designers provides a hassle-free experience to your potential clients as you can avoid the manual back & forth of scheduling a time to get together. This ensures that you’re not losing any business from the get-go because of the lack of a clear next step.

Services | Brand Identity Design | Graphic Design

 

 

You're an entrepreneur. One of the brave ones, because not many dare to start their own business, which is unique somehow. You have creative ideas, and you want to run your start-up business on your terms. You have great products or services. And after so many struggles, finally, you've done it, owner of a creative idea. No matter how big or small is your business is, local or global. When you start the business, maybe you are involved in every department – finance, marketing, IT, customer service. And now you feel that something is missing what stop your business to cross the bridge of success, from good to one of the best in the market. And the missing piece of your puzzle is nothing but the branding. In this competitive market, you have to know how to brand and market your business. If you have no or less knowledge in this field, it's wise to hire an agency which is the best in the market.

Customers embrace brands that make them feel valued for their unique personalities. If you keep continually sending the same type of communication to thousands of them, if they’re all addressed the same way, as a collective, they won’t feel appreciated. Everyone should be addressed individually.  

•        Mention their name
•        Acknowledge their unique identity  
•        Ask them questions

Talk to your audience in a way that makes your business look as humane as possible. 

Align your creative branding ideas with your values, with your persona, with who you really want to be. Don’t pretend your business and brand is something else if they’re not. Don’t act to luxurious if you’re not. Don’t act too serious if you’re not. Do what you do best

With creativity, skill, and strategy, a brand can establish an identity that sets itself apart from the competition and sparks a connection with its audience. And 12&28 is pro on that. From our experience, we can say that even the best businesses would seem dull without good branding. 

Branding is what gives you a reputation and, ultimately, a future. Because of the importance of branding, businesses and organizations should build a strong brand right from the start so they can consistently maintain it as they grow. 

12&28 is the one-stop solution for this. We provide a complete brand identity suite and custom website design.